We Make The World's Best Mattress™

COMMITTED TO INNOVATION
Serta’s consistent commitment to innovation, quality and service has paid off.
Over the past decade, Serta® has expanded its mattress line and become the
fastest growing manufacturer in the country.

Now, thanks to Color Ad being in the driver’s seat of Serta’s direct mail
program, you can expect your store’s profit to heighten. Color Ad’s
Target Marketing, Powerful Ads, and Management have proven to
bring retailers new customers everyday.

Target Market

Step One is to have a
comprehensive demographic
market analysis of all of the
customers located around
your store at NO CHARGE!

Powerful Ads!

Color Ad’s reputation in the
art of Response Driven Print
is unmatched in the industry.
We’ll build you the most powerful,
high impact color presentation
possible and put it in the
hands and minds of your
target customers.

Frequency!

Thorough planning and
scheduling will assure the
proper “timing” of each
delivery to your targeted
customers to produce a
consistent flow of eager
customers into your store.

Management

Color Ad The sales
generated from every target
market or zip code are
examined each month
to constantly fine tune and
maximize the effectiveness
of your campaign and your
return on investment.